verizon – what you missed

During the biggest streaming event of the year, March Madness, networks and streamers patience are put to the ultimate test.

So Verizon turned Twitter streaming complaints from our competitors, into brief recaps of what the viewer might have missed on their network. All with a little help from the legend, Kareem Abdul-Jabbar.


One Show Merit 2019 - Creative Use of Data - Targeting "What You Missed"
One Show
Merit 2019 - Social - Real-Time Response "What You Missed"
One Show Shortlist 2019 - Social Media "What You Missed"
One Show Shortlist 2019 - Creative Use of Data "What You Missed"
ADC Merit 2019 - Social - Twitter - Single "What You Missed"
ADC
Merit 2019 - Direct - Digital - Single "What You Missed"
Clio
Bronze 2018 - Social Media
Cannes
Silver 2018 - Use of Social Media
Cannes Bronze 2018 - Targeted Communication
Cannes Shortlist 2018 - Real-Time Response
Cannes Shortlist 2018 - Partnerships

Agency: R/GA NY